April 18, 2023Comments are off for this post.

Lights, Camera, Business: The Importance of Professional Video Production & Producers.

A video production set at The Cade Museum in Gainesville, FL. Property of Digital Peak Productions.

Video content has become an essential component of modern marketing strategies. The Importance of Professional Video Production continues to grow. With the rise of social media and online advertising, video content can help businesses connect with their target audience and stand out in a crowded marketplace. However, not all videos are created equal. A poorly produced video can have a negative impact on your brand and fail to engage your audience. This is where a digital video producer can help. Enter Digital Peak and your friend, Landon Jones.

Landon Jones on set for WeGym on the seven day shoot. Property of Digital Peak Productions.

What is a Producer?

A digital video producer is responsible for managing the entire video production process from pre-production to post-production. They work closely with clients, or you, to develop a clear understanding of the brand and goals, then create a video that reflects their vision. This involves scriptwriting, storyboarding, casting, location scouting, filming, editing, and final delivery. By overseeing each stage of the production, a digital video producer ensures a high-quality final product that meets the client's expectations.

WeGym is a perfect example of what it means to be have a digital producer. Over the seven day shoot, there were many locations, seven star actors, diverse set designs, different niche audiences, and marketing goals all wrapped up. Every detail was stamped into stone a month before shooting even started.

Professional video production can help businesses in many ways. For starters, it can increase brand awareness and attract new customers. Videos that are engaging, informative, and shareable can go viral, reaching thousands or even millions of people in a short amount of time. Video content can also improve SEO, as search engines like Google prioritize websites with video content. Additionally, video can help build trust with your audience, showcasing your expertise and building a personal connection with potential customers.

Making it Local-ish.

If you're a business owner in Key West, Florida, investing in high-quality video production can help you stand out in a competitive market. Whether you're looking to create a promotional video, product demo, or social media campaign, a digital video producer can help bring your vision to life. With our expertise in video production, they can ensure that your content is professional, engaging, and effective.

Landon Jones shooting underwater at Blue Hole in Florida.

That is a wrap!

A digital video producer can play a crucial role in helping businesses create high-quality video content that resonates with their target audience. By taking a holistic approach to video production, they can ensure that each stage of the process is executed to a high standard. The Importance of Professional Video Production doesnt jst stop there. Continue reading our blogs to understand why so many small things add up to make video effective. So, if you're looking to take your brand to the next level and engage with your audience on a deeper level, consider investing in professional video production today

March 30, 2023Comments are off for this post.

Underwater Video Can Help Promote Your Resort or Hotel

An under/over at Weeki Wachee River. Property of Digital Peak Productions.

What is Underwater Video Production?

Underwater video production is a specialized form of video production that involves capturing footage of the underwater world. This can include marine life, coral reefs, underwater landscapes, and even human activity such as scuba diving or snorkeling. To capture this footage, specialized equipment such as waterproof cameras, lights, and housings are used. Underwater video production requires specialized knowledge and expertise in order to capture high-quality footage that is visually stunning and engaging. At Digital Peak Productions, we specialize in underwater video production and can help your business showcase the natural beauty of the Florida Keys and Key West in a way that will captivate and engage potential guests. Consider underwater video production for your resort or hotel. View some of our underwater work HERE!

Another great underwater shot in the springs. Property of Digital Peak Productions.

If you're a resort or hotel owner in Key West or the Florida Keys, you know the importance of showcasing the natural beauty of the surrounding environment. With underwater video, you can take your promotion efforts to the next level, providing your potential guests with stunning visuals of the world beneath the waves.

Here are five reasons why underwater video works:

Property of Digital Peak Productions.
  1. Captivating visuals: Underwater video provides unique and captivating visuals that can engage potential guests and help them envision themselves at your resort or hotel. By showcasing the crystal clear waters, diverse marine life, and stunning coral reefs, you can create a sense of adventure and wonder that is sure to attract visitors.
  2. Showcasing marine life: With underwater video, you can showcase the unique marine life and natural beauty of the Florida Keys. From colorful fish to sea turtles and dolphins, the underwater world is teeming with life that can be a major draw for visitors. Highlighting these natural wonders can set your resort or hotel apart and appeal to those seeking an eco-friendly and sustainable vacation.
  3. Stand out from competitors: Underwater video can differentiate your resort or hotel from competitors by showcasing a unique perspective of the surrounding environment. Key West and the Florida Keys are home to some of the most beautiful waters in the world, and by providing guests with a glimpse of this underwater world, you can create a memorable experience that they won't find anywhere else.
  4. Virtual tours: With underwater video, you can create virtual tours of your resort or hotel that provide potential guests with a more immersive and engaging experience. By including underwater footage in your virtual tour, you can give guests a comprehensive view of your facilities and surroundings that can help them make a more informed decision when booking their stay.
  5. Improving marketing efforts: High-quality underwater video can be used on your website, social media pages, and other marketing channels to improve engagement with potential guests and increase bookings and revenue. By showcasing your resort or hotel in a visually stunning and engaging way, you can attract more visitors and boost your brand's visibility.
Property of Digital Peak Productions.

Can we do that?

At Digital Peak Productions, we specialize in drone and underwater video production for businesses in Key West and the Florida Keys. Our team of professionals has the equipment and expertise necessary to capture high-quality footage that showcases the beauty of the area. From aerial drone shots to underwater footage, we can provide a range of video production services that will help your business stand out from the competition. If you are looking to scale your digital pressence, consider underwater video production for your resort or hotel.

A photo of Landon shooting at Blue Hole. Property of Digital Peak Productions.

Contact us today!

To learn more about how we can help promote your Key West resort or hotel with underwater video, reach out to us today. You can contact us by emailing [email protected] or calling us at 352-359-4425. Our team is ready to work with you to create a custom video production that meets your unique needs and helps your business reach new heights.